The flushable wipes brand says the platform is “number one” for community engagement, despite brand safety concerns.
Group is forecasting 1-2% organic growth over course of 2024.
Check out this week’s medical marketing news, dealmaking and industry chatter.
A pair of heart devices linked to hundreds of injuries and at least 14 deaths has received the FDA’s most serious recall, the agency announced Monday.
President, global healthcare and chair, Latin America, Weber Shandwick.
IPG’s PR firms ranged from mid-single-digit to double-digit growth in the period.
Javier Campopiano’s success recipe calls for a collaborative culture where media channels and gender roles dissolve into each creative serving.
Leaning into entertainment storytelling catches consumer attention while giving brands more creative freedom.
Nearly 80% of Americans want stricter AI regulations, but it may be a while before policy catches up with the technology.
With the multiple myeloma drug’s climb from fifth- to second-line therapy, Carvykti uptake is set to expand. Legend Biotech CEO Ying Huang discusses timing of a crucial supply bump.
