The COVID-19 issue offers a state of the union for medical marketing in the COVID-19 era, complete with coverage of the industry’s response and the pivots marketers have executed amid unprecedented circumstances.
Standing up to racism requires more than just words
Systemic racism is a public health crisis no less severe than Alzheimer’s disease or cancer. We all need to do our part in taking down the racial barriers that exist in this country.
Pandemic or no, pharma needs to push drug pricing dialogue
Although the world is still months away from a COVID-19 vaccine, it’s imperative that pharma companies have the conversation right now about the cost of innoculation.
Infographic: U.S. zip codes hardest hit by COVID-19
Pharma’s ambitious, all-hands-on-deck work on COVID vaccines, therapeutics and tests appears to have burnished its reputation far better than any corporate marketing effort.
Never lose sight that good healthcare is a fundamental human right