Sanofi's Aubagio reduces brain volume loss; cancer specialists avoid pricey cancer meds; analysis says placebo effect is on the rise
By equipping patients with biosensors, wearable devices and mobile apps, clinical R&D teams have the opportunity to gain unprecedented insight about the patient experience.
The firm is the primary vendor for the drugmaker's global commercial analytics.
An analysis of R&D data from 14 large drugmakers found that pharma is having renewed success in bringing medicines to market.
Report finds Americans overpay for cancer drugs; Clinton proposes end to pharma DTC as a tax write-off; Gilead HCV combo is effective across all strains of the virus
Accenture found that life-sciences executives believe that smart tools and devices will be the catalyst for drugmakers to move forward with beyond-the-pill initiatives.
As the value proposition of real-world data to drugmakers becomes increasingly attractive, services companies are partnering to capitalize on the opportunity.
Cardiologists say that up to 15% of their patients could be on PCSK9 inhibitors next year; FDA committee to evaluate new Oxycodone version
Sales reps that focus on creating value for HCPs could find new opportunities and improved access to those physicians, according to Accenture.
The cloud technology firm announced it will acquire Avalere in a move aimed at growing its relationships with pharma.